As a creative director for both Hispanic and General Market agencies, Luis Gonzalez has spent more time outside of a sound booth than inside, a fact, he says, "that helps me better understand what another creative director or producer wants from a voice talent." Aside from his duties as a creative director, Luis has done voiceover work for clients such as Burger King, Six Flags, White Castle, KFC and The Houston Chronicle. "Not being blessed with the timbre of an announcer's voice, I can bring that 'guy-next-door' character to life and even take it to the extreme - I've portrayed losers, madmen, frogs, bananas, extra-terrestrials and fish. I'm still coughing up seaweed from that last one."